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How COVID has influenced the transcription industry

How COVID has influenced the transcription industry

By: Kevin

18 Feb 2022

Due to the pandemic, certain industries have faced a lot of changes in society, like the educational sector, corporate offices, and any such official workspace have started to follow the virtual ecosystem.

While the crisis unfolds, leaders should also prepare for the future. The COVID-19 pandemic is first a health and humanitarian crisis, and businesses are rapidly adjusting. But not the next 'normal.' Normal isn't available to us anymore, and 'business as usual' even less.

The new reality taking shape is made of complexity, uncertainty, and opportunities. To adapt and thrive, organizations must accelerate and become resilient and agile.

Virtual Classes in Academics

Online learning can help them pursue highly individualized learning programs, possibly even college-level courses. These, combined with hands-on exercises, real-world exploration, and thorough assessments, can benefit their learning progress. They can explore their options by trying out introductory topics from different fields before committing to a specialization. Online learning platforms can help these students become more independent learners before they make their way into college.

Remote work in offices across all sectors

The COVID-19 pandemic disrupted labor markets globally during 2020. The most obvious impact of COVID-19 on the labor force is the dramatic increase in employees working remotely. Certain reports analyzed its potential across more than 2,000 tasks used in some 800 occupations in the eight focus countries. Considering only remote work can be done without a loss of productivity, it is also found that about 20 to 25 percent of the workforces in advanced economies could work from home between three and five days a week. It represents four to five times more remote work than before the pandemic and could prompt a large change in work geography as individuals and companies shift out of large cities into suburbs and small towns.

Business meetings client interactions are virtual.

Virtual meetings look set to remain in the post-pandemic workplace, but companies will need to strike a balance. Less travel means less spending on flights, accommodation, food, and catering. Instead, that money can be reinvested back into the organization for research and development, hiring, personal growth, and resources. More accessibility for all employees to engage with clients and colleagues in other locations While virtual meetings might miss out on the intimacy and productivity of smaller, in-person meetings - they enable the sharing of ideas among wider audiences, increasing participation and contribution.

Though there are several perks to hybrid work environments, such as more flexibility and freedom, it can be hard to cultivate interpersonal work relationships. Listed are the few insights on having content available virtually

Many factors contribute to how an organization begins the journey when it comes to your video captioning and transcription ecosystem.

Captions and transcripts are not a one-size-fits-all solution, and if you get started down the wrong path with a captioning and transcription strategy, it can be a challenge to correct the course. That stated, every organization we work with begins their captioning and transcription program at a different stage and, most importantly, with unique needs. There is always an opportunity to get started and responsibly grow your program.

Let us learn how video transcripts can be used to boost SEO

Video is not exactly a new task. It's already used for many purposes in all types of different industries. Schools use video as learning tools and ways to attract and engage their student. Companies use video for employee training and product marketing. Government agencies use video for public service announcements and dissemination of critical policy material.
When you add captioning and transcription into the mix, it can all feel a little overwhelming. We understand that and work with hundreds of clients to roll out their best video captioning and transcription strategy.

Many organizations must caption and transcribe their video content to maintain ADA compliance. But even groups that aren't held to governmental standards find tons of reasons to caption and transcribe their content – these include increased engagement, a boost to their SEO, and more conversions on their sites.

Transcription allows making all these virtual contents available in the future for reference in the form of text which is easily referenced able and accessible. Also, the benefits of having all the contents transcribed (SEO, accessible, etc.)

Benefits on getting your video, audio, podcast, webinars, and academic content

1. Search Engine Access

An accurately transcribed content will boost the website's visibility and improve the position. With content transcription, you can allow search engines to index your content's content. If you are not transcribing the transcripts, you miss the opportunity to become visible to search engines and increase your rankings.

2. Opportunities for Growth SEO

Nowadays, the major issue faced by content creators is the inability to spread and promote their content globally. According to surveys, around 10 million people are hard of hearing or deaf. And as contents are all about audio, you can think that approximately 10 million people cannot listen to your content.

3. Create a Better UX

Contents are very good for exercising, cleaning, working, driving, and other tasks. But for any user wanting to watch something visual with their most preferred subject, the listener will need to remain engaged, which is a tough task.

4. Generate Higher Revenue

As soon as you gather the interest of your target market, revenue streams will ultimately begin improving around various levels of monetization platforms. Whether you concentrate on selling solutions or products, improving digital ads, requesting paid subscriptions, and multilingual content would increase the returns.

5. Social Media Sharing

Sharing your content across social media is the main aim for a wider audience as well as massive acknowledgment. You can make it very convenient for people to share it on famous internet platforms like Facebook and Twitter. Listeners can highlight a specific section and share it with people worldwide. If someone hears something knowledgeable, they can easily share it with others.

6. Wholesome User Experience

While doing content transcription, ensure that the user is considered while making the decision. Giving an accessible, comfortable, and simple user experience through your content is the top-most way to gather a potential and real audience. As well as explore environments that many have never thought of before. By transcribing content, you can increase customer satisfaction.

By incorporating podcasts, webinars, and educational transcripts, web admins can improve the visibility of a website and strengthen the audience base, assisting them to get more profits.

Conclusion can assist you in transcribing your podcasts, webinars, and educational content transcriptions efficiently and satisfy all your business growth needs.